Along with the growing popularity of social media and online blogging, content creation became as easy as winking. Everyone can become a blogger, influencer or any kind of content creator. Because of easy accessibility, the digital world has gotten jam-packed with content of different kinds. The abundance of all sorts of information affected small businesses’ digital and mobile marketing strategies both positively and negatively. On the one hand, now it is easier and cheaper to promote products on the internet,...

SMBs bear the brunt of late payments, which hit hard on the underpinning functionalities and success of organizations. As facts are best told in numbers, here is a survey conducted by Marketvoice on every aspect of invoices for small businesses. The results of this survey are based on data collected from over 80,000 invoices issued to different companies in nearly 90 countries. The key facts derived from this data are: 62% of invoices are paid late 1/3rd of the invoices...

Running a small business in the age of rapid globalization is a challenge. As a business owner, you have to wear multiple hats. You are the store manager, customer care executive, marketer, and the accountant, all at the same time. However, one of the frustrating and mundane responsibilities you have to carry out is dealing with invoices... Only timely invoice payments will ensure you are bringing in more money than you are sending out. Unfortunately, late invoice payments plague many...